Dental SEO

Gain Website Visibility and Gain New Dental Patients with Dental SEO Marketing for Dentists

How We Use Dental Search Engine Optimization and Digital Marketing Strategies to Get You New Dental Patients

Gone are the days of keyword stuffing and search engine manipulation.  If you want to rank your website for the long haul, you need to properly optimize your website and stay within the search engine’s guidelines.

Perhaps your dental website used to rank well in the search engines, and then one day – “poof” – your rankings disappeared.  Or perhaps you are looking for ways to get new dental patients through your new or existing website?


Let the digital marketing pros at DigitalToothFairy help!  We have been optimizing websites for search engines for nearly 2 decades, We know what works and what doesn’t work.  We utilize a 7 Step Dental SEO Digital Domination Method along with our dental search engine optimization strategies to get your dental website ranking in the search engines and to drive targeted traffic from prospective new patients looking for dentists every day.


Optimizing your website with SEO for dentists essentially falls under two main categories:  On-Site Optimization and Off-Site Optimization.  We will discuss this in more detail below.

Dental SEO and Dentists Office
Dental SEO On-Site Optimization

On-Site Optimization of your Dental Website

On-site optimization (also known as on-page optimization) refers to anything contained on your website that is visible on the front end or hidden in your site’s source code, that is not visible to someone browsing your site, but is detected by the search engine bots that spider your website.  You need to improve your search engine visibility for your dental practice and improve your search results with on-site optimization.  While there are over 200 ranking factors that Google takes into account, here are some of the major ones:

Title tag and description tags that are optimized.

High quality content that is fresh and relevant to your dentistry niche.

High quality images that have optimized alt tags and image names.

Good internal linking structure.

No coding errors in your site's source code.

Mobile friendly and responsive website design.

Content marketing

...and many, many more...

Off-Site Optimization of Your Dental Website

Off-site optimization (also known as off-page optimization) deals with anything that is not located on your website that you optimize for so that it has a positive effect on your website.  Most of the time this deals with links pointing towards your website but it can also deal with citations and social media mentions.

Link building and link earning from high authority websites.

Social media marketing with posts, mentions and links.

Positive patient reviews on 3rd party websites.

Citation development. Mentioning of your website and company name consistently across multiple authoritative websites and directories.

Brand signals - Mentioning of your dentistry practice name on various websites.

Video creation and submission to YouTube.

...and many, many more...

Dental SEO - Off-Site Optimization

Ready to Get your Dental Website Ranking in the Search Engines and Get New Dental Patients?

Request a free evaluation and one of our dental SEO experts will analyze your existing website and help you take it to the next level with effective SEO strategies.

Request Free SEO Evaluation Today!

How To Supercharge Your Dental Website And Dominate Your Competition

Step-By-Step Digital Marketing Guide On Marketing Your Website’s Potential To Gain New Dental Patients

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How To Supercharge Your Dental Website And Dominate Your Competition